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Website Analytics

Prerequisites: If you plan to use Google Analytics, sign up for a Google account, which hosts the Google Analytics integration.
Other
To activate Google Analytics in Ingeniux CMS, the Google Analytics data provider connector requires additional app settings for client configuration. If you plan to upgrade your CMS site implementation to CMS 10.6.492 and either already have an active Google Analytics profile or intend to configure it, contact Ingeniux Support for these configuration values.

Website analytics monitors your site's performance by gathering site-wide and page-by-page visitor statistics. A page analysis report includes information about that page, such as number of visits and points of entry. Analytics helps you understand where your website traffic is coming from, which pages on the site are most popular, and what changes need to make to enhance the site.

Note
The term analytics has several meanings the Ingeniux CMS UI and in the documentation, so some definitions are in order.
  • Website Analytics (e.g., Google Analytics) is the focus of this topic.
  • Microsoft's Analytics is a query tool within Application Insights, which developers use to monitor the DSS website for performance anomalies. Application Insights offers code-level telemetry.
  • InSite Search Analytics is a type of search configuration within Ingeniux CMS that helps to track users' search activity.

Google Analytics is the data provider for most Ingeniux customers. The Analytics app combines Ingeniux CMS collaboration capabilities with Google Analytics to optimize your organization's web-based marketing efforts.

To configure Google Analytics:
  1. Follow the step for your CMS version.
    • Version Notes: CMS 10.6
      Navigate to Administration > Analytics.

      In CMS 10.6, administrators access enabled Analytics instances in Administration > Analytics.

      CMS 10.6.492: Per prerequisites, the CMS requires you to configure Google Analytics local-appsettings values for client ID and secret before continuing.

    • Other
      Navigate to Apps > Analytics.

      In CMS 10.0–10.5, users access enabled Analytics instances as a custom application through the Analytics tab.

  2. Choose one of the following steps:
    • If you have not configured Analytics, the No Data Available message displays. See Analytics Settings to enable Analytics.

      No Data Available Message

    • If you have already enabled Analytics, the Google Analytics Setup information displays, so continue to the next step.

      Google Analytics Settings

  3. Click Generate Device Code to begin the authorization process.
    A Google dialog prompts you to enter the device code now displaying in the Google Analytics Setup dialog.
  4. Enter the device code in the Google dialog and click Next.
    The Google account sign-in dialog displays.
  5. Sign in to your Google account.
  6. Click Allow to permit Ingeniux CMS to view Google Analytics data.

    Allow CMS Access

    The Success! Device connected message displays.
  7. Navigate back to the Administration > Analytics tab.
  8. Click Connect Analytics Account.
    The Google Analytics Setup dialog displays.
  9. Select a Google Analytics property from the Property drop-down list.

    If your organization needs to create a Google Analytics property, see Add a new view for details.

    Important
    Copy the remote access token before saving the property; it displays only once.

    GA4 Properties drop-down list

  10. Click Save Property.

    Save GA4 Property

    The Google Analytics Site Summary displays.

    GA4 Site Summary

  11. See Google Analytics Help for configuration details.
  12. After you set your metrics and gather data, adapt your web content strategy accordingly.