You can customize the URL to any page so that alternate URLs point to your preferred one via 301 redirects. You may find this feature particularly useful for SEO purposes. For example, you could use URL Management to follow search-engine friendly naming conventions or to include keywords in URLs.

Note: Any URL values listed for a page will resolve as a 301 redirect to the canonical value if administrators select the Redirect all requests to canonical URL automatically option for the given publishing target. See Configuring Structured URL Settings for details.

To manage URLs:

1. Navigate to Site.
2. Select a page in the Site Tree.
3. Click the Properties tab.
4. Select URL Management in the Options menu. The URL Management view displays.

   

5. In the URL Settings for drop-down list, choose the appropriate publishing target to apply your URL configuration (e.g., Staging).
6. Click Add to include a custom URL for the page. The Add New Custom URL for Page... dialog displays.
7. Enter the path of the new custom URL.

   Note: Paths must start with a forward slash (/).

8. Click Add in the dialog. The dialog closes and the new custom URL displays in the URL Management view.
9. In the Set URL column, you can change your preferred URL from the default setting to a custom URL that you created by selecting the corresponding checkbox. Now, all other URLs to the page will be redirected to your preferred (i.e., canonical) URL.
10. In the MFO column, you can associate Multi-Format Output (MFO) publishing with any custom URL by selecting the corresponding checkbox; however, and administrator must first configure MFO. To configure MFO, see Working with Multi-Format Output.
11. Under Advanced, select Requires SSL to apply a Secure Socket Layer to a particular page.
12. Click Save.

Once you have published your changes to the publishing target that you have set, visitors to your site will be redirected to your preferred URL from any other listed URL.